About Star Assurance Company Ltd

ABOUT US

We are a wholly Ghanaian-

owned Insurance Company.

Star Assurance Limited (“Star Assurance”), a member of the Star Assurance Group, is a privately owned insurance company incorporated in August 1984 and licensed to carry out corporate and retail insurance businesses in Ghana. It commenced in April 1985.

Our Story

Star Assurance, which began as a composite company, was required by the Insurance Law 2006, Act 724, to separate its life business by establishing a subsidiary company, StarLife Assurance. As a result, Star Assurance only underwrites general business products such as motor, fire, marine, aviation, accident, and travel insurance.

Over the years of operation, Star Assurance has grown to become the largest indigenous private insurance enterprise in terms of assets, as well as one of the top five (5) insurance companies in Ghana in terms of premium income.

The Company has twenty (20) branch offices in nine (9) of the sixteen (16) Regions, with our Agency offices serving the remaining seven (7). As a result, we have representation in all regions of Ghana.

Global Credit Rating of South Africa has assigned the company an A-rating. The company is a member of the Ghana Club 100, a group of Ghana's blue-chip companies, and has previously won the CIMG General Insurance Company of the Year award.

Star Assurance has also received numerous awards.

Our Vision

The company was founded on a vision of ‘Partnering with you to be the definition of insurance and the creator of delightful experiences’.

Mission

To optimize resources in order to give clients increased satisfaction, employees optimized human potential and shareholders maximum value.

We achieve this mission through:

Making customer satisfaction our topmost priority.
Providing a congenial work environment for our staff.
Investing in the development of our staff and thereby boosting productivity.
Motivating staff and commission sales representatives to strive for higher performance by providing the appropriate incentives.
Providing innovative products to meet the changing needs and wants of the insuring public.
Improving the company's productivity through the computerisation of its key business processes.

Core Values

Our core values flow from our mission statement and are the guiding principles by which our affairs are conducted. These values are:

Professionalism

We apply our deep skills and expertise and broad capabilities to consistently deliver reliable services to our customers and ensure their needs are being met

Innovativeness

We are dedicated to continually improving our products, operations and performance in order to deliver innovative solutions and extraordinary services to exceed the highest expectations of our customers.

Teamwork

We build mutually beneficial relationships among staff, sales executives, Insurance Brokers and other partners who share similar values and work in tandem to achieve high performance, excellence and superior business results.

Winning Spirit

We are action-oriented, constantly striving to deliver results, create possibilities and build a brighter future for all stakeholders.

Ownership

Enterprise culture is the philosophy through which the employees develop high sense of ownership by consistently making decision in the best interest of the company and its customers.